Revealed: The real DNA of retirement

DNA of retirement

Candid soul searching, scientific probes, goosebumps – Skipton has been on a mission to uncover the true psyche of tomorrow’s retirees.

In a first-of-its-kind experiment, Skipton has hooked up a selection of the nation’s pre-retirees to scientific probes, revealing their conscious and sub-conscious reactions to images of life after work. And we’ve found that tomorrow’s retirees are physically repulsed by the idea of ‘waiting for God’.

Our studies have also uncovered how retirees all have a unique retirement fingerprint, made up of distinctive retirement personas  with our research pinpointing individuals’ most and least dominant traits to give them a profound individual fingerprint.

Full details of our ground breaking research and findings can be found below:


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Retire Savvy

Retiresavvy, our unique community where you can discover more of what you need to demystify retirement. From users who are already retired or planning ahead, they’ll be able to receive and share inspiring insights into life and finance. Featuring personal blogs, expert features, opinion polls and comment, retiresavvy is on a mission to improve life-beyond-work and change the way retirement is perceived.
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